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Archive for the 'Off page optimization' Category

Link building - the act of increasing link popularity

Link building - definition
The act of building up (external) links to a webpage with the purpose of increasing link popularity. A central part of any Search Engine Optimization strategy.

Pagerank 10 Websites for January 2007

Google Pagerank is a patented system by Google Inc. which is the central element of Google website ranking system. Pagerank is assigned to websites as a numeric value from 1 (lowest) to 10 (highest).
Here’s a list of the very few most popular Websites that have been assigned a Pagerank of 10 as of January 2007.
Pagerank […]

Google’s nofollow tag - good or bad?

Nofollow Tag - definition

The “nofollow tag” is an html attribute that was invented by Google in order to prevent or reduce comment spam, especially weblog related. It is used by webmasters on their webpages and tells the search engine spiders not to count links tagged with it for link popularity calculation systems such as the […]

The Google Sandbox Effect

Google Sandbox Definition
“Google Sandbox” is the description of the effect of a Google Search Engine Algorithm which is used to prevent new websites from ranking too high in the SERPS (Search Engine Result Pages), mainly to filter out spam pages.
Google Sandbox effect - results
The “Google Sandbox effect” excludes inbound links to new websites from the […]

Off page optimization

Off page optimization - definition
“Off page optimization” in terms of SEO is considered that part of the Search Engine Optimization process which does not take place on the webserver of the page that is going to be optimized itself, but elsewhere on the internet. Related: link building - link popularity