Seo is Optimized Promotion

An SEO, an SES and an SEM are meeting at PubCon. The SEO says to the SEM: “My PR values are much better than yours!” The SES starts laughing and says: “Who cares! PR is totally over evaluated, I do still score way better than both of you in the SERPS!”

You didn’t understand a single word of the above? Let me bring light into the dark…

Acronyms are abbreviations, short forms, created using the initial letters of words in a phrase, and like in other areas of science, acronyms are used in the Search Engine Optimization business in order to simplifly phrases that are used very often, especially long phrases.  Here are some explanations for those of you who haven’t heard of them before:

What is the meaning of “SEO”?

• “SEO” stands for “Search Engine Optimization” (The act of modifying Internet Documents in order to enhance their rank in the search engines)
• “SEO” also stands for “Search Engine Optimizer” (The person who utilizes Search Engine Optimization)

What is the meaning of “SES”?

• “SES” stands for “Search Engine Specialist” (A person that is very familar with technical details or algorithms of Search Engines, similar to the Search Engine Optimizer)

What is the meaning of “SEM”?

• “SEM” stands for “Search Engine Marketer” (A person who utilizes Search Engines for marketing purposes, similar to the Search Engine Optimizer)

What is the meaning of “SERPS”?

• “SERPS” stands for “Search Engine Result Pages” (The pages containing search results that are displayed after querying a search engine with a specific keyword of keyphrase)

What is the meaning of “PR”?

• In the Search Engine Optimization business, “PR” is most commonly referred to as “Page Rank”, a short form of “Google Pagerank”. The Google Pagerank system is a ranking algorithm for internet documents patented by Google.